Branding OF TPA TouralL Education Talangagung Malang Regency
##plugins.themes.bootstrap3.article.sidebar##
##plugins.themes.bootstrap3.article.main##
Abstract
The purpose of branding design as an effort to improve the brand image is to get to know and attract consumers' interest to come to Talangagung Education Tourism Landfill. The method used in this design is to use qualitative methods by conducting observations, interviews, documentation, and questionnaires. This needs to be done in order to collect supporting data for the preparation of branding design concepts. So the design of this branding is done with a unique and interesting visual form that can be applied to promotional media so as to form the brand image of the Talangagung Education Tourism Landfill. The result of this design changed branding is the logo as the main identity that is designed based on the identity of the Talangagung Education Tourism Landfill. Besides that, it is equipped with other supporting media.
##plugins.themes.bootstrap3.article.details##
Dharmando. (2016). Perancangan Visual Branding Media Promosi Kampoeng Djawi Kabupaten Jombang. Jurnal DKV Adiwarna.
Gibson, H. (1998). The Educational Tourist. Journal of Physical EducationEducation. Recreation and Dance.
Jefkins, F. (n.d.). Periklanan. Erlangga.
Jefkins, F. (1995). Public Relations. Erlangga.
John E Kennedy & Dermawan, & R, S. (2006). Marketing Communication: Taktik dan Strategi. PT. Bhuana Ilmu Populer.
Kintokosari, T. (2010). Desain Komunikasi Visual Sebagai media Pengenalan Pariwisata Kabupaten Wonogiri Propinsi Jawa Tengah. Universitas Sebelas Maret.
Landa, R. (2006). Designing Brand Experiences. Thomson Delmar Learning.
Maulana, A. E. (n.d.). The End of The Line : Mengakhiri Istilah ATL vs BTL. Online.
Mayers, K. (2009). Paduan Dasar Pelaksanaan Ekowisata. Unesco Office.
Philip Kotler & Keller, kevin lane. (n.d.). Manajemen Pemasaran, Jilid 1 (13 (ed.)). Erlangga.
Pradhikta. (2016). Perancangan Komunikasi Visual Makam Bung Karno Berbasis Sejarah Untuk Menjadi Tempat Tujuan Wisata Kota Malang. Institut Bisnis Dan Informatika.
Pujiyanto. (2013). Iklan Layanan Masyarakat. Andi.
R, S. P. (2009). Rekayasa Perangkat Lunak. Andi.
Rodger. (1998). Leisure, Learning and Travel. Journal of Physical Education.
Rustan, S. (2009). Mendesain Logo. PT. Gramedia Pustaka Utama.
Rutmawarti, S. (2018). The Heart of East Java Resmi Jadi Branding Wisata Kabupaten Malang. Merdeka.Com. https://malang.merdeka.com/ka%0A%0Abar-malang/the-heart-of-east-%0A%0Ajava-resmi-jadi-branding-wisata-%0A%0Akabupaten-malang-%0A%0A170311c.html
Sanjaya, Tisna & Damayanti, N. (2007). Pengolahan Sampah An Organik Untuk Material Seni Rupa. Laporan Hasil Riset Unggul ITB.
Sugiyono. (2015). Metode Penelitian Pendidikan (Pendekatan Kuantitatif, Kualitatif dan R&D). Penerbit CV. Alfabeta.
Tjipto, F. (2007). Strategi Pemasaran. Andi.